CLEAN.
The best basics get used. A lot. Even the best white tees have a predictable life-cycle. Every day life turns white to despondent cream. This is your quarterly reset button.
ESSENTIAL.
It’s the signature of style. No matter what season. Perfectly paired with classic denim or tailored trousers, equally at home with sneakers or oxfords, it’s the heart of your wardrobe capsule. In a world of overwhelming options, it’s the one true essential.
